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MKTG 342

Marketing Research

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Class Ratings

5Amazing Class
5Very Easy
5Very Interesting
5Very Useful

Professor Rating

5Amazing Prof

Prof: Nicole Mccartan / Spring 2022

May 10, 2022

Comments on the course

This was the easiest course I have taken at PSU. It was a really fun and interesting class!

Course Content

- no textbook. The online content and videos were quite helpful - discussion boards - group assignments that are not worth any credit - one final group market research report due at the end of the semester - one exam towards the middle of the semester. It wasn't too difficult but it was a bit harder than I thought it would have been - individual marketing research report - a few excel and SPSS assignments

Comments on the professor

Professor McCartan was really nice and replied to emails quickly!

Advice

This course is not too heavy on statistics but it does require a basic understanding. If you have trouble recalling statistical concepts or methods, the online content should be able to give you a refresh.

Delivery: OnlineGrade: AWorkload: LightTextbook Use: No

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